Sometimes guys just want to be comfortable at work, too. Enter the Suitsy, a suit-onesie hybrid that could bring new comfort to men’s corporate clothing.
Crafted as a jacket connected to a shirt connected to pants, the Suitsy has a zipper hidden behind the shirt button placard (with false buttons) and pants zipper. There’s even fake shirt cuff material extended from the end of the jacket sleeves to give the impression of a dress shirt worn underneath. Creator Jesse Herzog describes his invention as “a jumpsuit and a business suit had a lovechild.”
“I was at work and I was just thinking, ‘You know, I need a way to look professional and feel like I’m in my pajamas at the same time,'” Herzog said last week on “Good Morning America.” “It’s very comfortable. It’s not lined, so it’s kind of light and easy to wear. It’s also a really efficient way to get ready in the morning.”
“Shark Tank” personality Daymond John gave Herzog some advice on the practicality of the Suitsy.
“It’s all about pricing and positioning. How are you going to market it?” John said on “GMA.” “College kids or a sloppy guy who doesn’t want to get dressed or a farmer who wants to look fabulous on his tractor? Good luck!”
Herzog is currently testing out the idea on Betabrand.com, where people can vote for the idea if they want to see it made. As for how he plans to price the product?
“You can go to the mall and get a suit and a shirt for 600 bucks,” he said. “Suitsy? $375.”